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Search Engine Optimization (SEO) & Guaranteed Search
Engine Ranking - Expert SEO Austria Specialized, Highly Skilled SEO Experts providingSEARCH ENGINE OPTIMIZATION (SEO) services for a wide range of business houses in Austria and around the world.Search engine optimization company based in Austria. With over 100 successful SEO projects OPM Software is one of the and cost effective SEO companies in the World. |
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WEBSITE EVALUATION AND ANALYSISWebsite analysis/evaluation is the continuous process of identifying, understanding, and adapting outstanding practices against recognized industry leaders to help your website improve its performance. It is an ongoing activity that is intended to improve performance and can be applied to all facets of operation. This process shall ensure that we get the right start by various analysis we implement to attain top search engine rankings. During this process your website shall be closely observed and analyzed mainly concentrating on the domain area you specialize. COMPETITION ANALYSISOur team of SEOs will make a
list of your competitors and visit their website to closely observe and
analyze various techniques used by them. During this analysis we will
get a picture of the strategy with regard to promotion/optimization
that would exactly work for your business. This properly planned
strategy would then be used to implement various other steps required
to attain top rankings and would help your website to maximize its
performance in search engines. After we finish Competition Analysis, we then proceed towards analyzing your website as to how closely is it related to these previous analysis. We study the structure of your website and compare the same with that of your competitors to give us an idea of how the optimization process should be. During the Website Study process, we will also plan and design a layout for your website which will be implemented/designed during the optimization process to give your site a professional look and make it more search engine friendly. IDENTIFY AND DEFINING KEYWORDS Careful research into keyword phrases is an essential step towards a successful SEO campaign. Our optimization process will yield no results if the proper keyword phrases are not targeted. Since single keywords are so generic in nature and usually so competitive, it is important to research "keyword phrases" consisting of more than two keywords to optimize for on each page of you web site. The question is how do we know what phrases people use when they search for information online? This is where "keyword research" tools come into picture. We use Wordtracker and Overture Suggestion Tool to get the best possible and most frequently used keyword phrases for your website. SELECTING THE BEST KEYWORDS After the initial keyword analysis, our team of SEOs will collect all such keywords which we consider will match your business requirements and send you a complete report of the same for your final confirmation on the keywords. You will then have to select the best keywords in the order of importance and send us the same so that we optimize the pages according to those keywords to attain maximum results. WEBSITE CONTENT ANALYSISIn this process our SEOs shall review the content of your website (All Pages). Since search engines not only consider meta tags, but also text from the body of the page for any search query, it is very important to have some text on the body of the page, which has some keywords evenly scattered on the page. This factor has a great significance in placing your website in search engines. We shall ensure that the content we change will be search engine friendly retaining its original meaning. Prior permissions will be duly taken by our SEOs before implementing any major text change. HTML CODE REFINING HTML Code Refining is a
process where we analyze and review the code for all your web pages and
simultaneously fix all the errors. During this process we will remove
all the unwanted codes considered to be spam. We manually fine tune
each web page and remove redundant html codes which are automatically
created during the time of design. Few of the sites designed using
Front Page or other tools leave behind a lot of junk codes for search
engines which dilutes the keyword density which is an important factor
when it comes to ranking. We therefore use Macromedia Dream weaver
considered to be the best website designing tool which gives a clear
and structured code, making it very easy for anybody to understand. Image Optimization is one of
the main element in today's SEO process which most of them tend to
neglect. Even today there are people using Internet on Dial Up and a
website with too heavy images would take long time to download.
Surprisingly, there are research that shows internet users tend to
close the browser if it takes more than 8 seconds to load the entire
page on the browser. From search engine perspective, downloading time
is a factor which is now considered in their ranking algorithms. Hence,
our SEO's will optimize each image on your website to reduce its size,
yet retaining its quality and resolution to ensure that the pages load
quickly. Developing meta tags is one
of the most important and difficult task in the entire SEO process.
Based on the ongoing analysis and keywords our SEOs shall form an
optimal class of meta tags combining <title>, considered to be
the most important tag as far as search engine ranking is concerned,
<description> and <keyword>. There are quite a few other
tags which are not as important as these three mentioned above. Our
SEOs ensure that these three tags are developed to the best to ensure
most of your primary keywords are covered for your home page. This
process will continue, where we develop meta tags for each web page on
your site concentrating on each product or service that is described on
the page, thus covering a wide array of keywords. After all the hard work you come to know that your dynamic site (database driven) is still not ready to be exposed to the search engines. There are lot of search engine spiders which still do not recognize (or read) the dynamic sites as compared to the static html sites. Anything beyond the question mark (?) which commonly occurs in all the dynamic pages turn out to be aliens for these search engine spiders. There is nothing to worry about this situation. There are so many dynamic sites on the internet making good money and of course, you too can start making. We shall provide you with a feasible solution for such a site retaining its originality and working within the SEO standards. DEVELOPING OPTIMIZED PAGESSince it would be difficult to target more than a limited number of keywords for the existing site (usually home page) we will develop Content Based Optimized Pages which are keyword rich pages designing to specifically meet the search engine criteria for that particular keyword phrase for which we are targeting. This page shall then be submitted to various search engines to be indexed thus attaining great results for your targeted keywords. These pages will not have
any spam techniques and will not be using any doorway page concept.
There will be visible links to these pages from your home page or any
other inside pages which will rule out any possibility of being banned.
This visible link will allow the search engine spider to crawl and
index the optimized page thereby achieving good results. The most important aspect in today's search engine ranking algorithm is the advent of link popularity. Search engines are always developing ways to make their results more relevant. In the last couple of years, links have become increasingly more important to the engines because they see links as an endorsement of your site by other website's. This process will setup the
complete link categories, link pages and configure the same with your
server so that the pages reside on your server. We then request links
from high quality sites (Google Page Rank 4 and greater) which are
relevant or complimentary to your website for reciprocal links. This is
an ongoing process which involves communication and daily maintenance. We have our network of sites
which have good Google Page Rank. We place your site's link on these
web pages without providing a reciprocal link. The network of sites are
our client sites and sites owned by us. During this process we will let
you know the sites with whom your site is being linked for your
reference. Our SEO's shall categorize
your website and submit manually each page of your site to various
search engines like Google, Altavista (manual submission), AOL and
directories like DMOZ (Netscape) etc. Our manual submissions which goes
on monthly we will ensure that your website will stay there on the
search engine indices consistently. RE-OPTIMIZATION / MAINTENANCE & MONITORINGYour ranking in the search engines will constantly fluctuate for a variety of reasons. New sites are added and dropped from the index. We have to monitor your competition and note the changes which results in a new position for them. The search engines also frequently change their algorithm. The list goes on and on. Consequently, once you've achieved a high ranking we need to regularly monitor your position and 'tweak' your web pages if necessary. This process ensures that we fine tune your website for constant search engine rankings. We also re-optimize the web pages to meet the present search engine criteria. RANKING REPORTS After the successful
completion of our SEO Campaign, we shall send you the first ranking
report which displays your top keywords and the rankings for them on
each of the search engines. This ranking report will be sent to you on
a monthly basis for no additional cost. After we execute our manual
submissions, we shall send you a report of the same for your kind
reference. These submission reports which depicts the manual
submissions of each page of your website will be sent to you on a
monthly basis for no additional cost. Apart from the ranking
reports and submissions reports we will also be sending you the
complete traffic report which depicts various type of results related
to the type of visitors arriving your site, number of visitors at each
hour, demographic oriented reports, bandwidth report, search engine
traffic and much more. Getting traffic to your web site without analyzing it is like being blindfolded in a crowd. You hear voices, but you don't know which direction they are coming from or who they are. Without analyzing your web site traffic, it's difficult to improve your web site marketing. Hence, we use log files to analyze your traffic which helps us know from which direction they are coming. Our one time service
charge to attain top rankings for your site is dependent on the type of
site you possess and the competition, which eventually decides the
volume of work so that we can help you provide the best
quote. Contact postmaster@quantenmaschine.at
for a Free SEO Quote |
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© 2005, Peter Michalicka – OPM Software - Search Engine Optimization, Villach , Austria. All rights reserved |
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